The world’s first ‘intelligent’ stamp was put on sale by Royal Mail on the 3rd of September and is said to work in conjunction with image recognition technology.
The stamp is part of the Royal Mail’s latest collection featuring Great British Railways and stamp enthusiasts are able to view content about each one online.
Users place an iPhone or Android smartphone camera over the stamp which launches the relevant stamp programme and continues to run it across the mobile internet platform.
People are able to use the stamps via the Junaio application which contains a Royal Mail channel.
The application, which is available free of charge from iTunes or the Android Market, is already said to be causing a stir amongst stamp collectors.
Royal Mail’s special stamps have traditionally marked key events and anniversaries in the UK’s heritage.
It is hoped that with this progression, the new collection of special stamps will open up a new world of information and education through the Royal Mail’s online programmes.